RethinkPopMusic SXSW 2012 Recap Video and Photos

Huge thanks to Bob Tulipan, author of Rockin’ in the New World and Ninkasi Brewery for making SXSW 2012 our most successful to date.

RethinkPopMusic Makes West Coast Debut

On March 2nd, 2012 RethinkPopMusic made our West Coast debut at The Red Devil Lounge in San Francisco. The venue sounded great, the crowd was enthusiastic and we thoroughly enjoyed amazing performances from The Frail, Tomihira, Sun Life, Roosevelt Radio and Rare Monk. Thanks to everyone who made this event one of our best yet and we cant wait to come back out West!

Henry Millers @ The Studio at Webster Hall

Much like the $3 cans of Bomb Lager served at the bar, The Henry Millers proved to be an acquired taste, at first unsettling, but ultimately leaving you thirsting for more at night’s end.

Fronted by the duo of John MacCallum and Katie Schecter, the NYC based pop tarts built momentum as the show progressed with their catchy harmonies and charmed an enthusiastic crowd filling The Studio, Webster Hall’s subterranean lair. The supporting live instrumentation, particularly the contributions of bassist Philip Nuttle, provided more energy and authenticity to their sound than can be heard on their recent, more synth-oirented EP.

“Flash Gordon” served an excellent example of how the interplay of John & Katie’s voices, which defines The Henry Millers in a manner similar to The XX, is best framed within the context of a live show.

Tremendous poets they are not, as more than one chorus relies on soulful howls and repetition rather than mindful wording, but the bands appear comfortable with its identity as creators of fun & free melodies, sure to stick in your head for days.

RethinkPopMusic CMJ Promo Video

RethinkPopMusic hosted a CMJ showcase at The Bowery Electric on Thursday, October 20th 2011.

Artists performing that evening were:

The Yes Way
Black Taxi
Courtesy Tier
The Aviation Orange
Viva Mayday
Beast Make Bomb
Man on Earth
The Ruby Spirit

The Chaotic Good featured in Mammut “Peak Project” trailer

Mammut uses The Chaotic Good track “WYLA” for their “Peak Project” celebrating their 150 year anniversary… if this doesn’t motivate you to climb the nearest mountain nothing will.